Contracts:	=
NDA etc.	=
Mutual, broad, no license, return, assigned	=
Trade Secret:	=
Broad protection, includes info and ideas,	=
Easy - no registration	=
Prevents taking or using	=
-- doesn't prevent reverse engineering	=
-- doesn't prevent copying	=
Lasts as long as secret	=
Watch when hiring. Can't use or disclose	=
-- tell employee not to bring info or materials from former employer	=
-- can't use or disclose	=
Google, Waymo, Uber - how much is general knowledge?	=
Patent:	=
Invention	=
--Novel	=
--Non-obvious to someone with skill in the art	=
--Prior art - prior patents, publications, sales, etc.	=
--can kill a patent by showing it -with a one year grace period	=
--Useful	=
--Not obvious to someone with skill in the art	=
--Requires disclosure in patent application	=
Requires registration	=
--provisional application	=
Protects for 20 years from the filing.	=
Process, Method, Use; Machines and Apparatus	=
composition of matter	=
-- chemical, physical, biological	=
-- can be a new combination of old things	=
-- can be a new use of old things	=
-- can be a new process of old things	=
-- can be a new machine of old things	=
Claims:	=
--Protection is limited to the claims	=
--Must be clear and specific	=
Design Patent:	=
Protects the appearance of an object	=
--Novel	=
--Non-obvious	=
Protects for 14 years from the grant.	=
Brands and Trademarks:	=
Trademark:	=
--Protects the name of a product or service	=
--Common law, but registration is better	=
--Must be used in commerce	=
--Must be distinctive	=
--Must not be generic	=
--Must not be descriptive	=
--Must not be misleading	=
--Must not be immoral	=
--Must not be scandalous	=
--Must not be offensive	=
--Must not be a flag or coat of arms	=
--Must not be a geographic name	=
--Must not be a surname	=
--Must not be a family name	=
In increasing strength: generic, descriptive, suggestive, arbitrary, fanciful	=
Trademark is for a CLASS of goods or services	=
Copyright:	=
Works of authorship	=
--Literary	=
--Musical	=
--Artistic	=
--Dramatic	=
--Pantomimes	=
--Pictorial	=
--Graphic	=
--Motion pictures	=
--Sound recordings	=
--Architectural works	=
--Computer software	=
Protects the expression of an idea	=
--Novel	=
--Fixed in a tangible medium	=
--Original	=
Life of author plus 70 years	=
95 years from publication	=
120 years from creation	=
Protection is automatic	=
Registration is optional	=
Get assignment of IP rights.	=
Current assignment agreements.	=
Critical License issues:	=
1. Exclusive	=
2. First right of refusal on products	=
3. Best Price (Most Favored Nation)	=
Subbu:	=
Suggest we focus on startup and VC ecosystem. The reason is that business opportunities will be in creating or servicing marketplaces and startup/VC/PrivateEquity is the marketplace of marketplaces.	=
	=
ii) There are lots of document issues and lots of available semi-scaled solutions	=
iii) well-networked community	=
iv) some actors are not tech-phobic	=
Small, big, jewels (Geoffrey Moore):	=
1. IP assigment agreements - a full-stack solution.	=
-- Goals	=
--company to keep track	=
--employee/consultant to keep track - or to prove liberty	=
--standards to make negotiation balanced and non-adversarial	=
-- Is someone doing this?	=
2. License agreements - a full-stack solution.	=
-- Goals	=
--fluidify negotiaion	=
--employee/consultant to keep track - or to prove liberty	=
-- Is someone doing this?	=